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Product marketing
videos that make
features land

I help SaaS product marketing teams launch features with clear, modern video content — script, motion design and UI animation, delivered launch-ready.

Book a 30-min call See selected work

Trusted by product teams at

GetResponse ClickMeeting Chattermill Appfire NapoleonCat Remerge Open Loyalty

01 — Selected work

Launches, shipped

Feature launches, product updates and marketing videos built for modern SaaS companies.

Convert More Customers. Keep Them Coming Back — integration launch video for GetResponse
Integration

Convert More Customers. Keep Them Coming Back

GetResponse

Keep your students engaged — product update video for GetResponse
Product update

Keep your students engaged

GetResponse

AI Course Creator — feature launch video for GetResponse
Feature launch

AI Course Creator

GetResponse

Monetize your knowledge — campaign video for GetResponse
Campaign

Monetize your knowledge

GetResponse

Product walkthrough — explainer video for GetResponse
Explainer

Product walkthrough

GetResponse

Personalize emails with one click — feature launch video for GetResponse
Feature launch

Personalize emails with one click

GetResponse

02 — Case study

Six minutes of raw footage, one demo people finish

NapoleonCat Product demo · social media management platform

The problem

NapoleonCat is a social media management platform — many screens, many moving parts, and a story that falls apart the moment you try to show everything. The team had six minutes of raw screen recordings and a voiceover track. Useful material, but not something a prospect would sit through.

What I did

I started from the messaging rather than the footage: what a viewer needs to understand first, what can wait, and what can be cut entirely. Then I rebuilt the product moments as clean UI animation instead of raw capture, cut the narration to the load-bearing lines, and paced the whole thing so every screen earns its seconds.

The outcome

A product demo that explains a complicated tool and still looks good — one people finish watching. Three years later we are still producing video together.

“He turned six minutes of raw screen recordings and voiceover into a product demo video that people actually finish watching.”
Eliza Grycner Eliza Grycner NapoleonCat
6 min
raw footage in
3 yrs
ongoing collaboration
1
point of contact

03 — What clients say

Words from the teams

Eliza Grycner
Eliza Grycner
NapoleonCat
★★★★★
“I came to Marcin with a product that is genuinely hard to show on video: a social media management platform with many screens and moving parts. He turned six minutes of raw screen recordings and voiceover into a product demo video that people actually finish watching. If you need product videos that explain something complicated and still look great, work with him. Marcin never failed to deliver and we cooperate for 3 years now and hopefully many more years to come”
★★★★★
“Having worked with Marcin for over a decade, I can confidently confirm his skills, professionalism, and can-do attitude. He’s helped us tremendously with various projects, from recording to editing and creating animations. Great colleague to work with and an expert in his field.”
Irek Klimczak
Irek Klimczak
Trans.eu
Trans.eu
★★★★★
“Marcin has the knowledge, the ideas and the patience — a power trio that got us through dozens of content projects. I recommend him for any project that needs great video and animation. Top class!”
Pedro Simão
Pedro Simão
PhantomBuster
PhantomBuster
★★★★★
“What really stands out about Marcin is his willingness to embrace new challenges and constantly level up. I was genuinely impressed by how skilled he became with video animations. It was a huge leap forward and a game changer for our projects. With Marcin on the team, you can always count on a great atmosphere and solid expertise.”
★★★★★
“Besides great attention to detail, Marcin always had great and creative ideas and with the can-do attitude, he was always very professional and focused on the areas and tasks he was responsible for. He was always very responsible - delivering on time and within the scope. I would highly recommend Marcin as a video creator and editor.”
Sara Kavanagh
Sara Kavanagh
GetResponse
★★★★★
“Marcin is an imaginative and innovative video maker. Working on projects, copy, or the overall concept of videos is really easy thanks to Marcin’s creative ideas and quick turnaround time. I highly recommend working with Marcin as his humor, passion, and skills make video projects not only enjoyable but also successful.”

04 — Launch packages

Simple scopes for launch-ready video

Package 012 slots / month

Feature launch video

For high-impact feature launches and product announcements.

Starting aton request
  • 1 launch-focused product video
  • 30–60 sec runtime
  • Creative direction
  • Script support + optimization
  • UI animation + motion design
  • 2 revision rounds
  • Delivery in multiple formats
  • Timeline: 15–20 days
Get started
Package 02Custom quote

Need something else?

A different video or motion design need? We build the right scope for your project.

Starting atlet’s scope it
  • Video editing & post-production
  • Motion graphics & animation
  • Product & UI animations
  • Social & campaign assets
  • Existing footage & screen recordings
  • Custom video packages
  • Ongoing creative support
Start a conversation

05 — From brief to launch

A proven, boring process

Designed for busy product marketing teams. You stay in the loop without managing production.

01

Launch brief

We start by aligning on the launch goals.

  • You share the feature, release or product update.
  • We define the target audience and key messaging.
  • I review existing launch materials, docs and positioning.
  • We identify what users need to understand and remember.
02

Messaging & story

Before opening After Effects, we build the narrative.

  • I create a script and video structure.
  • We refine the messaging collaboratively.
  • Key product moments and UI flows are selected.
  • The entire story is approved before production begins.
03

Production

Your launch assets are brought to life.

  • Product UI is recreated and animated.
  • Motion design, transitions and visual storytelling are crafted.
  • You receive progress updates throughout the project.
  • Most videos are completed within 7–14 business days.
04

Launch ready

The final assets are prepared for distribution.

  • You receive the completed video for review.
  • Two revision rounds are included.
  • Final files are delivered in all required formats.
  • Ready to publish across launch pages, social, onboarding and email.
Marcin Struzik, product marketing video producer and motion designer

06 — About

Marcin Struzik

I’ve spent the past 13+ years working in SaaS marketing, turning feature releases into videos people actually watch. I bring scripting, video editing, motion design and UI animation together in one workflow. No agency layers. No handoff loss.

Most projects ship in 7–14 business days. You get one point of contact, clear progress updates, and launch-ready files for product pages, onboarding, social and email.

2,000+
videos created
13+
years in SaaS
7–14
days to ship

07 — FAQ

Before you book

The finished video in every format you need — landing page, YouTube, LinkedIn, in-app, email — plus vertical and square cuts on request, and a caption file. Source project files are available if you want them in-house.

Either way. Most teams bring positioning, a feature brief and rough talking points, and I turn that into a script and structure. If you already have a script, I work with yours and flag anything that will not carry on screen.

Common on launches, and not a blocker. I can animate from Figma files, static mockups or a rough prototype, and recreate UI that does not exist yet. Screen recordings are nice to have, not a requirement.

Most projects ship in 7–14 business days from an approved script. A full feature launch package runs 15–20 days including revisions. Tight launch date? Tell me the date on the call and I will say yes or no honestly.

Two rounds are included, gathered as one consolidated set of notes per round rather than a drip of messages. Because the script and structure are approved before production starts, revisions are usually polish, not rebuilds.

A feature launch video starts in the mid four figures; anything else gets a fixed quote after the call, so you never see an open-ended hourly bill. Standard terms are 50% to start, 50% on delivery, invoiced.

Yes. Fonts, colors, motion rules, logo usage — send what you have and the video looks like it came from your team. If motion guidelines do not exist yet, I will propose something consistent with the rest of your brand.

Yes, and it is how most of these relationships end up. Several clients run on a steady cadence of launch videos, product updates and social cuts. Book the call and we can scope a retainer instead of one-offs.

08 — Get in touch

Got a launch on the calendar?

Book a 30-minute call. We look at the release, the audience and what the video needs to do.